CityTins - Social Media Branding and Curation
(February 2024-present) As a social media marketing curator for CityTins, I have the pleasure of highlighting the unique charm and culinary excellence of local dining scenes. Through creative storytelling, vibrant visuals, and engaging content, I bring the essence of CityTins to life online. From behind-the-scenes glimpses of beloved restaurants to spotlighting exclusive offers and community events, my curation work aims to inspire food lovers and support local businesses. Follow along as we celebrate the flavors and stories that make each CityTins experience unforgettable!
Community Projects & Pro-Bono
In late 2016, I co-founded a 5-year long social rebranding initiative called What's Up Racine. Through our initative, we were able to connect young adults, creatives and entrepreneurs to their community. While this humbly started off as a social media account on Facebook and Instagram, it turned into so much more. By the end of 2021, we had hosted more than 80 events focused on networking, collaborating, supporting small new businesses, and developing vibrant atmospheres for young adults.
During this time, I also developed pro-bono marketing materials for local nonprofits in the City of Racine.
Destination Marketing:
Real Racine
Visit Racine County - Formerly known as Real Racine - was where I had the most opportunity to build my marketing skills. From 2017 to 2021, I created almost 700 social media posts, wrote 4 years of weekly blog posts, grew a social media following of more than 20,000 and curated 4 visitor guides cover-to-cover.
Bear Real Estate Group
(June 2021 - September 2022)
At BREG, I led the internal communications for Human Resources' engagement committee focused on team building events.